Regional Director, Public Affairs; Market Leader, Argentina
Diego Campal is Regional Director for Public Affairs and Market Leader at JeffreyGroup Argentina.
Diego has more than 20 years of experience working on public affairs and corporate communications in Latin America. His experience includes 15 years at Burson-Marsteller, where he reached the position of Public Affairs Regional Manager, and at Agora Public Affairs, a firm focused on public affairs and crisis communications. He has wide experience in conflict resolution and issues management for different industries, through projects that include strategic counseling, stakeholder mapping and engagement, key message development, spokesperson training, government affairs and recovery plans. He has studied in public relations and postgraduate courses in Public Affairs, as well as a Master’s course in Political Marketing. He currently serves as a postgraduate professor and is the President of the Academic Committee of the Professional Council of Public Relations in Argentina. He is also a member of the Board of Administration of Fundación Metropolitana, a think tank of urban public policies.