Media and Influencer Relations

We have a deep understanding of the media landscapes in our markets. We effectively engage the right media for your target audience, generating attention, awareness, credibility and amplification of your story. We work with online and offline influencers to promote your brand and advance corporate objectives. Using our Webfluentials® database, we identify the online influencers that are relevant for your brand, and we manage their engagement ensuring fidelity to your message and purpose.

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Promotion of New Flights Between Brazil and the USA

JeffreyGroup has served American Airlines in Latin America for more than a decade, initially in…

Fueling Creativity for the World’s Favorite Hospitality Company

Marriott International is the largest hotel chain in the world with more than 7,000 properties…

Creating Refreshing New Ideas for an Industry Giant

When consumers think of PepsiCo, Pepsi’s iconic blue can comes to mind. But with Latin…

HIV Awareness Campaign

JeffreyGroup was in charge of the creation, production and implementation of the “Revenge” campaign, an…

Returning Soccer to a Brazilian Favela with Adidas

JeffreyGroup and leading apparel and lifestyle brand Adidas kicked off a flurry of sport-themed events…

The Importance of Breakfast Cereals

Nestlé faced a challenge in marketing its breakfast cereals in Brazil where fitness is highly-valued…

Mobile and Social Are Key for the Customer Experience

Salesforce is all about change in the business environment. The company, which is the enterprise…

Introducing Amazon Web Services

JeffreyGroup is the media relations agency in Latin America for Amazon Web Services and is…

Mozilla Brings Firefox OS Smartphones to Brazil

Mozilla works with JeffreyGroup as communications partner throughout the Latin American region and we were…

A Freezing Skin Cancer Awareness Campaign

JeffreyGroup created and implemented an unbranded awareness campaign to help educate consumers in Argentina about…

Introducing the Mexican Kindle Store by Amazon

JeffreyGroup helped Amazon launch and position the Mexican Kindle Store as the best place to…

Driving the Conversation in Latin America

JeffreyGroup is proud to represent Enterprise Holdings International, the world’s largest rental car company. Working…